Mac Expo 2005

Posted Monday, October 31st, 2005 at 2:53 pm by Richard in the mac category.

On Friday I took my annual pilgrimage up to the Big Smoke to the Mac Expo.

This year’s event was at Olympia, a change from the Islington Business Design Center of recent years.

Although MacWorld report a 25% floorspace increase and 23 more stands it felt strangely smaller than last years event.

It’s always a good excuse to get out of the office, see some new kit in the flesh, mix with peers and just get a feel for the whole market. Although I didn’t attend any seminars, just watched the demos put on by Apple and Adobe and others, there was some genuinely useful information to be had.

It’s also a good excuse to get together with Nick (who is more cynical than me!) and chat about work and design stuff.

As for products, Aperture looks just as wicked in real life as in the web demos. It’s pretty specialist, but if you shoot RAW photos then I reckon it will be of far more use than Photoshop for most photographers. If you need to composite and edit images further, then it works really nicely alongside Photoshop as well, moving images out to be edited and then back in with the changes applied.

Illustrator was being given a good workout by some pretty cool girl (I don’t know who you are, but nice work!). The new CS2 version actually looks like the first half decent version yet. The new tool bar almost makes it usable and heading towards intuitive – that in itself is enough to warrant the upgrade for me. Live Trace and Live Paint are also, for me, as near to killer features as I could have hoped for. I certainly can’t draw with a mouse and often sketch on paper before working designs through on screen. Live Trace now gets the work off paper and into Illustrator in a very simple flexible way, kudos to Adobe (never thought I’d say that!).

The other magnificent product on show was Sketchup. We’ve just had an extension built and our architects used it to draw up the plans – it is just f*cking amazing. I have no use whatsoever for a 3D architectural package, but I came /that/ close to buying it because it is just so cool. It’s also spectacularly intuitive, Adobe take note.

Got to have a play with the new iPods and iMacs which are just as good in real life. The new iPod is extraordinary and the screen is amazing. The new iMac and FrontRow is pretty sweet too. It’s a pity there is no decent TV solution for this but it still works very nicely. I have no use for the new iPod but it’s so good I’d advise spending some time inventing an excuse just to have it.

The market place stands were as usual a bit of a glorified village jumble sale. It’s also a pity that so many stands were tucked away around the edges of the hall. There were a few that just looked ignored and just not that approachable which is a real shame as I’m sure the products were great. Next time though, I’d really like to see cap on the number of iPod accessory stands. I mean, yes iPods are cool, but sheesh, how many stands can you have selling rubber covers and cabley things!

Overall we had a pretty cool time, and with chicks on scooters dressed as nurses (thanks ColourWorx!) you can’t go too far wrong (why did I not bring my camera!). Let’s have more next year!

7/10, preferred the Business Design Center venue, but still a decent show. Pity Apple don’t really make more effort to support it, c’mon guys!

Photos from Apple are now available – but none of the nurses – sob!

Comments...

Andrew Green says... [toggle display]

Missed it this year, simply down to bad timing with some deadlines. A double shame, really, as (apart from me likey spendey) I’d have also been there on Friday, and it would have been good to bump into you and Nick again, much like a couple of years ago.

Richard says... [toggle display]

Hi Andrew – good to hear from you.

A couple of others have expressed an interest for next year after hearing about my trip so maybe we could all get together? Let me know.

 
 
Nick says... [toggle display]

Hi Richard… and Andrew! (nice to see you are reading these pages too :-) )

Just come out of hospital after I came home to Susan and told her all about the nurses on scooters. She didn’t even let me finish the sentence that it was, in fact, Richard wolf whistling and not me… (“Hi” Fiona ;-) )

I think you’ve summed it up, Meester Cassidy. Did somehow feel like a backward step from the Islington Design Centre events and Apple’s stand was stingy. Adobe’s presentations were much more professional this year (I seem to recall last year’s presenters making such classic comments as “Damn! it’s crashed again… that’s the 20th time this morning!”). I learnt a fair bit and would love to attend a free Adobe or Macromedia seminar/sales day if they organise them again.

The most impressive new design software was Apple’s Aperture. Amazingly fast. It refused to do one task for the presenter, crashing twice attempting to move something or other, but the presenter did remind us that the software wasn’t released yet as this small niggles were still being ironed-out (fair enough). However, more impressively, when the software was re-loaded, none of the work done to that the point of the crash was lost. Kudos to Apple!

I can hear the self-questioning as to whether SketchUp should be bought for the coming 10 years. And I know why – it is a strange product in that it is a tool for professionals and yet can also do a great impression of being a toy on your desktop. It’s worth going to the shows to see what it’s capable of as the demo shots they use there are from true architecture professionals – and it shows. Pity they’re not allowed to use these beyond exhibitions.

Even I was tempted by the new iPods. The 30Gb is now starting to look like a bargain considering all it can do. And the size of it is amazing. How does a HD, colour screen and battery fit in that??? But very much second the sentiments about iPod accessory stalls being too prolific. Perhaps there’s call for a separate iPod show?

The TV tuners for Apples were impressive. There was a tiny £90 unit that also did Freeview. Would be great if there was such a tuner built into an iMac (and would pay more for that) so long as it’s high def reception. A 23” iMac with tuner would make the ultimate TV recplacement. Perhaps in another couple of years?

Final observation was the Wacom graphics tablets. They are now simply perfect. The new marker pen stylus emulated the real thing spot-on; both on-screen and physically. The new wide-screen aspect ratio tablet made a lot of sense considering Apple’s LCD line-up. If only I could justify one…

In all, very much worth the day out as I did learn things and it was good to meet up again. Would be great to have a larger meet up there next year :-)

Nick